Peanut Butter is to Jelly as Coffee is to… Butter?

If you’re really bored this weekend, take a stick of butter, throw it in your favorite cup of coffee, sit back, and watch the magic happen. Wait, that would taste absolutely putrid, right? Not if done in the right ratio and with the right coffee, according to a recent article that appeared in the New York Daily News.

Bulletproof is advocating adding butter to coffee. Its website,, touts that you can “Supercharge your body, upgrade your brain, be bulletproof.” The head honcho of the Bulletproof brand told the Daily News, “I realized if you want to drink something that tastes good and also makes you feel good and lose a lot of weight, you need to do something with precision.”

Apparently, all you need to create an energy-infused cup of coffee are three ingredients, as outlined by the article: “Upgraded coffee, MCT (medium chain triglycerides) coconut palm oil, and grass-fed butter.” You can buy the so-called Upgraded brand coffee for about $19 for a three-quarter pound bag. Where you get the coconut palm oil and grass-fed butter is anyone’s guess. We’re pretty sure our local Kroger would laugh at us if we asked for grass-fed butter.

According to the comments section of the article, all you need to do is take two cups of the Upgraded coffee, add two tablespoons of butter, and throw in one or two tablespoons of oil. Why those three ingredients? According to, the MCT oil has saturated fat, which “is not only used as the raw material for a properly functioning brain, it’s also one of the best sources of sustained energy for the body – especially MCT oils.”

Meanwhile, the butter “contains a fat called butyrate. Studies show butyrate to be beneficial for cognitive function, gut health, and some genetic neurodegenerative diseases.”

Not everyone is sold on butter-infused coffee. An article in the New York Observer provided a lighthearted look at the butter-flavored coffee, quoting the BulletproofExec mastermind as saying, “I learned about the power of butter at 18,000 feet elevation near Mt. Kailash in Tibet when I staggered into a guest house from the -10 degree weather and was literally rejuvenated by a creamy cup of yak butter tea.” You can see why the Observer might be a bit skeptical.

The Observer added that even Paula Deen could get behind this weight loss plan, calling the BulletproofExec chief “someone who stands to make a lot of money from people putting butter in their coffee.”

Let’s say you start this diet, which apparently only has 100 to 200 net calories per cup of coffee despite the fact that butter is one of its ingredients. Will you start feeling better immediately? Not really. In fact, it seems your body may rebel against you first: “If at first it is a little too rich, try using less butter and build up to the amount you like. Taking a betaine HCl or digestive enzyme supplement with your coffee will also help your body digest the butter.”

If you don’t have any food around the house to eat and don’t feel like making an emergency run to the grocery store, then the folks at BulletproofExec suggest ingesting coffee with butter – and only coffee with butter – for breakfast. This author is pretty sure his wife would disagree with that suggestion: “Try this just once, with only 2 tbs of butter, and have nothing else for breakfast. You will experience one of the best mornings of your life, with boundless energy and focus. It’s amazing.”

For a dramatic conclusion, we thought it would be worthwhile to take a look at the few of the comments on the BulletproofExec website. One person called the concoction “damn delicious.” Another said drinking the coffee was “the most exciting part of my day.” If you’re daring, let us know how it is!